PRODUCT DATA

MANAGEMENT

Digital sales models require digital products!

Digital sales models require digital products!

DATABASE FOR

COMMUNICATION

Digital product communication is only as good as the existing product database. We compile information from your product development, marketing and sales departments, and incorporate it into a digital image of the actual product, the digital twin, which is required to ensure that products can be presented true to the product in your sales and advertising media, and can be configured or networked. Forward-looking product communication cannot be implemented without sophisticated, process-driven product data management.

The digital twin, which is the digital image of the actual product in all its available versions and variants, is essentially the heart of today’s communication, used to develop various types of product visualisation as well as ensure that the product is presented correctly in the communication. For the digital twin of your product, we compile all product information as logic and thus also make it possible to communicate complex products or an extensive product range. We offer advice and processes to help you digitise your products.

A visualisation-compatible 3D model forms the core of the digital twin for subsequent presentation of products. We begin with the CAD data provided by your product development. In order to develop 3D models that can be used to create images and animations for all product variants, we remove any assemblies not relevant to visualisation, add any components missing from the design, transform geometries into areal information and define surface characteristics.

A visualisation-compatible 3D model forms the core of the digital twin for subsequent presentation of products. We begin with the CAD data provided by your product development. In order to develop 3D models that can be used to create images and animations for all product variants, we remove any assemblies not relevant to visualisation, add any components missing from the design, transform geometries into areal information and define surface characteristics.

Which product components belong to a certain product version? And which product variants are offered in a certain market? There’s not much you could do with the digital twin without interconnected logic. We ensure that your digital twin provides the right communication results through the corresponding product logic and is connected to your systems and processes.

Which product components belong to a certain product version? And which product variants are offered in a certain market? There’s not much you could do with the digital twin without interconnected logic. We ensure that your digital twin provides the right communication results through the corresponding product logic and is connected to your systems and processes.

DIGITAL TWIN

Here you can see how to obtain digital twins for your products and which benefits they offer.

Mercedes-Benz

X-Class digital twin.

An ongoing process: the digital basis for your product communication needs to keep up as your product develops throughout its life cycle. Adjusted processes allow us to ensure that an up-to-date digital data model always accompanies your product throughout its entire life cycle.

An ongoing process: the digital basis for your product communication needs to keep up as your product develops throughout its life cycle. Adjusted processes allow us to ensure that an up-to-date digital data model always accompanies your product throughout its entire life cycle.

At eder, an image knows what it portrays.
INTELLIGENT MEDIA ASSETS

The digital process of producing product images incorporates all information, which we automatically integrate into the media file, making each image database-compatible.

INTELLIGENT MEDIEN-ASSETS

The digital process of producing product images incorporates all information, which we automatically integrate into the media file, making each image database-compatible.

Which digital twin is right for your product? Allow us to advise you on the options available for managing your product data.

Robert Laub
T: 07158 5011-0
Robert.Laub@eder.de

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FURTHER SERVICES
Discover how our media production complements other areas.

FURTHER SERVICES
Discover how our media production complements other areas.

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